Press Release: Top Ten Wireless Predictions for 2012
Prospects of a double-dip recession threaten smart device market, finds
new report available as a complimentary download from the Juniper Research
website
Hampshire, UK: Monday, 12th December 2011 - As
2011 draws to a close Juniper
Research has drawn up a list of predictions for the coming year, all neatly
wrapped up as the top trends for the mobile and wireless industry for 2012. A complimentary report detailing the findings is available to download from the Juniper website today.
Recession Likely to Hit Smart Device Sales
There is a strong
possibility that recessionary conditions will have an adverse impact on
smartphone and tablet sales, particularly in the case of unsubsidised devices.
Juniper's view is that, given the extent to which smartphones have already
become a near "must-have" device, the impact here will be less significant than
for tablets, where it may well reduce the extent to which these devices
penetrate the wider market, notably across Western Europe. The effect will be
most acutely felt in the premium tablet sector, where net device sales could
plateau or even decline.
Conversely, the
reduction in average purchasing power could conceivably benefit players such as
Amazon and ARCHOS, inasmuch as cash-strapped consumers may opt for the
lower-priced Kindle Fire or an ARNOVA-branded device rather than the iPad.
Top Ten Wireless Predictions for 2012
Please see
below for a full list of the top ten wireless predictions, with each prediction
explained in more detail in the complete whitepaper available to download from here on the
Juniper Research website.
1. Recession Likely
to Hit Smart Device Sales
2. London 2012 to Boost Mobile Advertising
and M-Gambling, and Kickstart NFC
3. Mobile Coupons to Drive mCommerce Market
Despite Economic Stagnation
4. 2012 - The Year of the Quad-Core Processor
5. Windows 8 OS to Fuel Nokia Revival & Disrupt
Tablet Market
6. 2012 to see High Profile Malware Attacks
on Mobile Devices
7. MEMs Accelerometers and Gyroscopes to
Transform Sensor Market for Mobile Devices
8. Social Gaming to Become a Major Mobile
Play with Introduction of Synchronous Gaming
9. Online, Mobile and Physical Will Begin to
Fuse into One Retail Market
10. Cloud Mobility to Drive Collaborative
Communication
About Juniper Research
Juniper Research provides research
and analytical services to the global hi-tech communications sector, providing
consultancy, analyst reports and industry commentary.
For more information please contact:
Jess Hanslip
Juniper Research
T: +44(0)1256 830 002
E: jess.hanslip@juniperresearch.com
Author
Related Reports
There are no related reports for this report.
Bookmark with:
- Content Management
- Account Management
- News, Updates & Preferences